About MDNYT Live
MDNYT Live helps people find experiences worth showing up for—and helps organizers, artists, and venues build audiences that keep showing up.
We Thought Ticketing Could Be Better
MDNYT Live grew from Platinum Pour LLC and the lessons we learned selling tickets, promoting live events, working with venues, and watching what actually gets people through the door.
We saw the same opportunity from two different sides: fans deserved a smoother, more affordable ticket-buying experience, and the people creating events deserved more than a ticket link and a page of numbers.
So we're building MDNYT around both.
Our mission is to make the entire experience better—from the moment someone asks "What's happening?" to the moment their ticket gets scanned at the door.
That means a trustworthy platform, fewer unnecessary costs, a smoother buying experience, and less dependence on expensive resale options.
We Don't Stop at the Ticket Sale
For an organizer, artist, or venue, knowing how many people bought tickets is useful.
Knowing who responded, what worked, and how to get the right people back next time is better.
That's where MDNYT is different.
We provide personalized audience analytics built around each organizer, artist, and venue. But we don't want to hand someone raw data and tell them good luck. We use those insights to help develop personalized marketing and promotional plans aimed at growing the right audience.
Every event becomes an opportunity to learn something about the next one.
Because success isn't just packing a room once. It's building an audience that recognizes your name, trusts your events, and shows up again.
Platinum Pour Was the Beginning
Before MDNYT Live, we were known as Platinum Pour LLC.
Platinum Pour gave us the opportunity to put our ideas into practice through successful events, real ticket sales, promotion, and audience growth. We learned how previous event performance and audience insights could help us make better decisions about what came next.
MDNYT Live is the next chapter.
We're starting from our home base in Nashville, with plans to expand into Miami, Philadelphia, and Los Angeles as we grow quickly.
The People Behind MDNYT
Elijah Johnson
Co-Founder & CEO
Elijah built Platinum Pour from the ground up and now leads the business, partnerships, event strategy, promotion, and growth behind MDNYT Live. His approach comes from being directly involved in the event business: understanding what makes people buy, what makes them show up, and what makes them come back.
Brooke O'Prandy
Co-Founder & CTO
Brooke came into MDNYT with the technical experience to turn a vision into a working product. After connecting with Elijah, she quickly understood what he wanted Platinum Pour to become and began translating those ideas into the technology and growth to turn the idea into a reality: MDNYT Live.
With experience in app technology and data analytics, along with passions in web development, coding, design, and emerging AI tools, Brooke helped shape MDNYT into more than a ticketing platform. Today, she leads the technology and analytics that are MDNYT, and works alongside Elijah to turn audience data, new ideas, and real event experience into tools people can actually use.
What started as a conversation between two people with complementary strengths has grown into a close friendship, business partnership, and shared vision for where MDNYT can go next.
MDNYT began with a vision. Together, we're building the platform to make it real.
Whether you're finding your next experience or building one of your own, your next night starts with MDNYT.